mission of Developing Korean Sport Industry by Combining this technology with sports is , if we use the already advanced Koreans Internet and Microchip technology right, it is possible to develop Koreans Sport Industry. However, the amount and data is not enough to yet use ubiquitous equipments. Convincing of marketing plan is poor because there are not enough solid objective data to collect. .
Ⅰ. Analysis of Korean Air
1. Quick Overview (history, vision, mission, motto)
Company History
1969 - Introduction of private management ( Korean Airline Corporation )
1973 - Set up Pacific line
1990 - Operate New CRS ( Computer Reservation System )
1991 - 4th ranked as International Goods transport
15th ranked as International Passenger transport
1995 - Introduce 100th plane (B74
Company : Korean Air
1) Summary of Korean Air
Korean Air was established in 1962 and have been represented leading airline company in Korea. This company's parent company is 'GROUP HANJIN' and has a subsidiary company 'Jin Air'. Company's vision is 'To be a Respected Leader in the World Airline Community' and company's mission is 'Excellence in Flight'.
Korean Air's business field consist
Korean Air to analyze.
1. Business Strategy Analysis
Korean Air’s Vision is to be a Respected Leader in the World Airline Community, and mission is Excellence in Flight that includes operational Excellence, service Excellence, and innovative Excellence.
Korean Air established on March 1, 1969. Their main areas of business are Passenger, Cargo, Aerospace, Catering, Hotel, In-Flight Sales, L
mission and vision to its employees.
The employees have high concern over children right in general, which unites and guides them. They distinguish the organization as a “small but special” organization. They express excellent results and neat processes as a word “Save like”, in Korean Save-스럽다, which shows the employees’ perception about the organization.
The organization eval
missions. For these reasons, Pigeon won another prize in ‘Ethical Management Award(윤리경영대상)’ hosted by ‘New Industrial Management Institute (신산업경영원)’. To sum up, Pigeon’s strength like high brand premium and high quality of product boost them in many areas to achieve their mission and ultimate vision.
KPIs
Unfortunately, Pigeon has depended on only financial in
mission statement, STP analysis, external – internal analysis, and 4P analysis.
II. Mission Statement of Apple Computer
Q. 1 - Apple’s mission statement
Apple Computer is committed to protecting the environment, health and safety of our employees, customers and the global communities where we operate. Apple strives for continuous improvement in our environmental, health and safety
Mission/ Objectives/ Strategies
Hyundai’s current mission is to become a top class automobile manufacturer in the world. And their objective is “Innovation for Humanity”. In 2001, Hyundai’s mission was to become a global top five car maker by 2010. However, Hyundai, caught in a nut-cracker situation, faced technology limitations to dominate the high end market and threats from cheap Chin
Vision
OB beer company’s vision is not only to be the most popular and typical beer in the local place, Korea but also to be the world’s competitive beer.
Mission
we make our new brand image to the customer that our products are always with the customers. So we will easily communicate with our customers.
P- political
Restricted Commercial
E – economical
economy cooling
♦ THE MISSION AND VISION OF BIOTHERM HOMME
The mission of Biotherm Homme is “To study cosmetology from the point of view of skin’s biological makes up in order to develop effective and advanced formulas.” In addition, the Vision of Biotherm Homme is “A tailored solution for every man.”
Mission is appropriate to the reason of company‘s existence. Even though this mission is not